Music marketing, also known as understanding how to properly market your music, is crucial to finding success in your music career as well as transitioning into doing music full time. The problem is most people aren't actually marketing. Spending time to build a music based brand or trying to sell tickets to a show isn't the same thing as marketing your brand or advertising your upcoming show. Understanding the differences will help to create a balance through your efforts which will provide you with clarity and focus. Follow Rikki On IG:
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THE GEAR I USE:
Video/Photo/Audio
Sony A6500:
SmallRig A6500 Camera Cage:
128GB SanDisk Extreme Pro SDXC U3 Memory Card:
Sigma 16mm f/1.4:
Sigma 30mm f/1.4:
Sony 18-105mm f/4:
Sony 50mm f/1.8:
Rode Video Mic Pro:
Rode Link Lavalier Mic System:
Sennheiser MKE600 Shotgun Mic:
Aputure 120d LED Light:
Aputure LightDome:
Stellar 18” Diva Ring Light with Dimmer:
Music Production Gear
Computer: Apple Mac Pro Tower (Late 2012)
DAW Software: Apple Logic Pro X
Audio Interface: Universal Audio Apollo Duo:
Voiceover Mic: Electro-Voice RE20:
Mic/PreAmp: Slate Digital VMS System:
Studio Monitors (Primary): Yamaha HS8:
Studio Monitors (Secondary): Avantone Active Mixcubes – Buttercreme:
Monitor Switch Controller: SMPRO M-Patch 2
MIDI Controller: Akai MPK61 Midi Keyboard:
Studio Desk: RAB Audio ProRak 61 – Black: Alternative Desk
Studio Acoustic Treatment: Overtone Acoustics
Thanks again for watching! :-)

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